KEM Beauty Rebrand
Full identity for online cosmetics retailer, KEM Beuaty. The brand’s focus is on accessible, functional beauty, backed by science, for a diverse Millennial and Gen Z audience. The rebrand included new logo, type, palette, a shopify site, packaging and art direction.
Creative Direction and Design - Rianna Osanwuta
Logo
Logomark
Brand guidelines
Responsive Web design
KEM ‘Better Everyday’ Campaign
Promotional video for website and socials.
Art Direction - Rianna Osanwuta
Direction, film and edit - Jedidah M.
Casting and Production - KEM Beauty
Campaign images
Art Direction - Rianna Osanwuta
Photography - Agata Kocon
Product images
Art Direction - Rianna Osanwuta
Photography - Victoria Chetley
Content
Social media graphics
